Telecoms Mini MBA - Customer Focus

Course Detail
  • Duration: 5 Days
  • Price: €4995* Plus Applicable Taxes
Date:
01 - 05 Nov 10LondonRegister

Current and Future Telecoms Context

Comprehensive sessions that provide an overview of the state of the telecoms industry today, demystify emerging telecoms services and applications, and explain the role of different technologies within future fixed, mobile and converged environments.

These sessions give a breakdown of where the telecoms industry finds itself currently, in terms of market adoption rates, regulatory environment and future trends, and competitive situation and challenges. They also provide an in-depth look at how new technologies will affect both providers and their current and potential customers in future, evaluating the impact on business strategies, and the changing role of network operators, vendors, content/service providers and other partners in the wider communications ecosystem.

Module 1 The Telecoms Business Environment

This session provides a comprehensive look at the evolving telecoms business world – from shareholder to customer, and all that lies between. This module sets the scene for the rest of the week, and covers key elements of the business environment in which telecoms companies find themselves. The view of shareholders, telecom operators, vendors and service providers are all examined. The changing (and increasingly complex) interrelationships between the different players are discussed.

  • Shareholder Requirements
  • Business goals
  • Aims of the Telco
  • What do telcos provide?
    • Telecoms operating environment
    • Network infrastructure and services
    • Multi-play strategies
    • Wholesale and retail
  • What do other players provide?
    • Role of vendors
    • Role of MVNOs
    • Role of software companies

Module 2 Telecoms Technology and Services Outlook

Many challenges and opportunities await the ever-changing communications industry over the next few years. This module focuses on some of the technology aspects of both telecoms and related services, providing a comprehensive view of likely future developments and the strategies that are likely to be employed. The aim is to provide a clearer picture of the context within which telecoms players find themselves and the implications for telcos’ and related players’ options in the marketplace. The information is drawn from Informa Telecoms & Media’s vast market intelligence resources.

  • Future technology trends
    • Evolution of fixed networks: access networks, core networks
    • Evolution of wireless networks: GSM, HSPA and LTE
    • The role of fixed wireless technologies: WiFi, WiMAX
    • The importance of IMS to operators and customers
    • Fixed-mobile convergence
  • Trends and forecasts
    • Networks – fixed, mobile, converged
    • Revenues – voice, data, interconnect/wholesale, other
    • Subscriptions – fixed, mobile, broadband
  • Broadband and Internet
    • The challenges for fixed network operators
    • The challenges for mobile network operators
  • Content and services
    • Which services?
    • Delivering others’ content
    • IPTV ecosystem
    • Successful broadband applications: consumers and businesses
    • The cloud
    • M2M
    • Operators’ role and partnerships
  • Device trends
    • Smartphones
    • Other devices

Moduel 3 Telecoms Business Outlook

The pace of technological change taking place in telecoms is leading many telecoms operators to fundamentally rethink what kind of business they are in and what kinds of products and services they should be providing to which customers. This module looks at some of the key challenges to telecoms players’ business models and the resulting implications for operators’ strategic positioning options.

  • Telcos’ operating concerns
    • The business environment
    • The competitive environment
    • The evolving infocomms ecosystem
    • Pipe strategies
    • The need for functional separation
    • The role of the network operator
    • The role of partners
  • What should telcos provide?
    • Networks
    • Services
    • Retail vs. Wholesale business models
  • Telecoms industry survey
    • Key concerns
    • Implications for operators and their partners
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