The telephone is the most powerful sales tool available to progressive companies working in competitive markets. It provides sales people with direct access to customers and decision makers quickly and efficiently. However, competitive action and customer fatigue present great challenges for the telesales executive. In addition customer resistance and rejection can often lead to low confidence and ultimately to low calling activity.
The training will equip telesales people with the skills and techniques required to make outbound sales calls in competitive markets and to assertively engage the customer. The course includes ‘cold calling’ strategies as well techniques for handling difficult objections.
Why should you attend this course?
Attend this highly regarded 2-day sales training programme and you will be able to:
Understand the key fundamentals of sales psychology and how they apply to the telesales role and recognise leading telephone sales methodologies
Identify key business drivers within customers and target organisations and recognise their impact on decision making processes
Make structured and focused sales calls to new and established customers
Open sales calls with confidence and purpose, establish a rapport with the customer and use empathy to build trust
Understand the key influencing and communication skills required for successful telesales and recognise their own developmental needs for these skills
Use a structured ‘Probing Cycle’ to understand a customer’s needs and to build the value of the sale
Create powerful descriptions of products and services and a strategy for articulating their value to individual companies
Handle objections and close with confidence and authority and negotiate the best possible ‘win-win’ solution
Course Summary:
Sales fundamentals and commercial awareness of the Telecoms industry
Influencing and communication skills within the sales call
Building powerful sales techniques
Winning business and increasing sales in competitive and challenging environments